perfectayeshaahmad.com

SHS Solutions (Cosmetics Brand)

Developed brand identity and marketing strategy for a cosmetics line offering creams, oils, foundations, and herbal products

Timeline

3 years

Category

Branding
E-commerce Cosmetics

Brand Identity
Organic Marketing
Client Engagement
E-commerce Strategyt

The Challenge

Starting with only PKR 5000 and no ad budget, the cosmetics market proved highly competitive. Customers sought authentic, high-quality products, including herbal options. The challenge was building credibility, ensuring repeat business, and creating sustainable growth without paid advertising.

Our Solution

We developed a full brand identity system, created online profiles, website, and e-commerce platforms, and implemented organic marketing through content, storytelling, and direct client engagement. Products ranged from creams, oils, foundations, to herbal options, produced in small batches for freshness and quality.

Key Results

+150%

brand Awareness

+200%

engagement

+180%

website Traffic

+120%

lead Generation

Details Results

Our Process

Research & Strategy

Strategy

  • Studied cosmetics market gaps, client needs, and product trends

  • Crafted messaging highlighting both quality and herbal heritage
  • Implementation

    Implementation

  • Developed website, e-commerce profiles, and social media presence

  • Created marketing content focused on product benefits and client stories

  • Engaged with clients to refine offerings and foster loyalty
  • Optimization

    Optimization

  • Monitored customer satisfaction and repeat purchases

  • Refined messaging and content strategy to boost engagement and brand recognition.
  • Ready to Start Your Project?

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